Referral requests
More word-of-mouth work, on purpose. Happy customers get one short referral ask while the job is fresh, and every referral is tracked back to who sent it.

Hours back
2
hours a week back, typically
How it runs
What we build, step by step.
This is the usual shape. Yours gets built around how your team actually does the job.
- 01
The right moment spotted
A job marked complete and paid, a five-star review or a thank-you email triggers the ask. A job with a complaint or an unpaid invoice doesn't.
- 02
A short, personal ask
A couple of lines from the owner, mentioning the job, with an easy way to pass on your details. Each customer is only asked once.
- 03
Referred leads tagged
When a referred customer gets in touch, the lead is logged in the CRM with who sent them.
- 04
A thank-you to the referrer
When the referred job is booked, the person who sent it gets a thank-you note drafted for the owner to send.
Shown with software we see a lot. If your team uses something else, we build it into that instead.
Built for your business
Same job, different business. We build yours.
Two firms in the same trade rarely run a job the same way. Different software, different steps, different people signing off. We build it for your business, around how your team actually does the job.
Your steps
Built around the order your team already works in, odd exceptions included.
Your software
Runs inside the tools you already pay for, set up the way you use them.
Your rules
Your wording, your limits, your sign-offs. Nothing generic goes out in your name.
You sign off
Your team keeps the final say.
The owner approves the wording, and any referral reward or gift is decided by a person.
What it's worth
What those hours add up to.
2 hours a week, over 46 working weeks, is 92 hours a year. At $50 an hour, that’s
$4,600
back in the business, every year.
Typical, not promised.
Before and after
The job, before and after.
How it runs today
Most of your best work comes from word of mouth, and nobody asks for it. When a referral does come in, nobody remembers to thank the person who sent it.
What we build
- The right moment spotted
- A short, personal ask
- Referred leads tagged
- A thank-you to the referrer
A month in
Every happy customer gets asked once, referrals turn up every week instead of by luck, and you can see exactly who sends you work.
FAQ
Won't customers find a referral request awkward?
Not if it's asked once, right after a job they were pleased with, by the owner. Good tradespeople do that in person anyway.
Can we offer a referral reward?
Yes, if you want to. Every referral is tracked back to whoever sent it, so you can thank them however you like, and a person decides the reward.
More for sales & follow-up
See them all →Next step
Bring this one to a free live build.
Thirty minutes on referral requests. We build its elf with you, live, and you keep it.